The Ford Bronco: A Complete Guide to Models, Pricing, Features, and More

The Ford Bronco has returned as a top contender in the rugged SUV market, blending off-road prowess with classic style and modern tech. With various models, features, and price points, the Bronco offers options for both off-road enthusiasts and city drivers. Here’s a guide to its models, prices, features, and more.

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1. Ford Bronco Models and Trims

The Ford Bronco lineup includes several trims designed to cater to different levels of off-road expertise and style preferences. Here’s a look at the main models:

Bronco Base

Price: Starting around $36,000

Highlights: The Base model offers essential Bronco features, including a removable roof and doors, standard 4x4, and solid off-road capability without extras.

Bronco Big Bend

Price: Starting around $38,000

Highlights: Adds conveniences like heated seats, alloy wheels, and extra customization options for a more comfortable experience.

Bronco Black Diamond

Price: Starting around $40,000

Highlights: Enhanced off-road capabilities with added skid plates, a heavy-duty bumper, and vinyl seats for easier cleaning after rougher trails.

Bronco Outer Banks

Price: Starting around $42,000

Highlights: Balances comfort with capability, featuring leather seats, upgraded tech, and stylish touches for urban driving.

Bronco Badlands

Price: Starting around $46,000

Highlights: Focused on off-road performance, this model includes advanced terrain management, disconnecting sway bars, and upgraded suspension for extreme terrain.

Bronco Wildtrak

Price: Starting around $51,000

Highlights: Aimed at high-speed desert driving, with the Sasquatch package included, which adds 35-inch tires, advanced 4x4 capabilities, and additional off-road tech.

Bronco Raptor

Price: Starting around $73,000

Highlights: The ultimate Bronco for off-road enthusiasts, equipped with a 3.0L twin-turbo V6, 37-inch tires, wider track, and enhanced suspension for serious adventure.

2. Performance and Engine Options

Ford offers two main engine options across the Bronco lineup:

  • 2.3L EcoBoost I-4: A turbocharged four-cylinder engine delivering 300 horsepower and 325 lb-ft of torque.
  • 2.7L EcoBoost V6: Available on higher trims, producing 330 horsepower and 415 lb-ft of torque for added power on rugged terrain.

The Bronco Raptor stands out with a 3.0L twin-turbo V6 engine, delivering 418 horsepower and 440 lb-ft of torque, making it the most powerful option in the lineup. Buyers can choose between a 7-speed manual transmission (available only with the 2.3L engine) and a 10-speed automatic transmission.

3. Key Features and Technology

Each Bronco model is packed with features that make it both functional and fun to drive. Here’s a closer look at what’s available:

  • Terrain Management System with G.O.A.T. Modes: All Bronco models come with Ford’s “Goes Over Any Type of Terrain” system, featuring selectable driving modes that adapt to sand, snow, mud, and more.
  • Trail Toolbox: Designed for serious off-roaders, this includes Trail Control (a low-speed cruise control for off-road), Trail Turn Assist (reduces turning radius), and Trail One-Pedal Drive (for easier rock crawling).
  • Removable Roof and Doors: All Broncos come with a modular roof system and removable doors, allowing for an open-air driving experience.
  • Advanced 4x4 and Sasquatch Package: Ford’s advanced 4x4 system and Sasquatch Package include 35-inch tires, front- and rear-locking differentials, and an off-road-tuned suspension for enhanced off-road capability.
  • Infotainment and Connectivity: An 8- to 12-inch touchscreen with Ford’s SYNC 4 system provides access to navigation, smartphone connectivity, and an available 360-degree camera for navigating tight trails.

4. Interior Comfort and Space

The Bronco’s interior is built to withstand rugged conditions while providing modern comfort and convenience:

  • Seating and Cargo: Available with either two- or four-door configurations, the Bronco seats up to five people with plenty of cargo space in the rear. Rear seats fold flat to maximize storage, perfect for hauling gear on camping trips.
  • Materials: Higher trims offer marine-grade vinyl and leather-trimmed seats, designed to withstand tough conditions. Interior drain plugs are available on some trims for easy cleaning after muddy adventures.
  • Tech and Convenience: Higher trims come with dual-zone climate control, heated seats, and a premium audio system by Bang & Olufsen for added comfort.

5. Safety and Driver Assistance

Ford has equipped the Bronco with advanced safety features, making it both capable and secure. Some of the key safety features available include:

Ford Co-Pilot360™: Ford’s safety suite includes features like lane-keeping assist, blind-spot monitoring, and pre-collision assist.

Rearview Camera with Backup Assist: Essential for maneuvering on trails and in tight spaces.

Advanced Airbags and Roll Stability Control: Ensuring maximum safety even on challenging terrains.

6. Pricing and Value

The Bronco offers a range of prices to fit various budgets, from the Base model’s competitive pricing to the Raptor’s premium cost for high-end off-road performance. The starting prices vary depending on the model and options but generally range between:

Base Model: $36,000

Higher Trims (Badlands, Wildtrak): $46,000–$51,000

Bronco Raptor: $73,000

Pricing can vary significantly based on customizations and optional features. Additionally, Ford offers various packages that can be added for specific features, including the Sasquatch Package for extreme off-road capability.

7. Ford Bronco: Pros and Cons

Pros

  • Superior off-road capabilities with advanced 4x4 options
  • Customizable with removable roof and doors
  • Wide range of models and price points to suit different needs
  • Classic styling with modern features

Cons

  • Fuel economy could be better for everyday city driving
  • Limited availability and wait times for certain models due to high demand
  • Higher trims and options can get pricey

8. Who Should Buy the Ford Bronco?

The Ford Bronco is an ideal choice for adventure seekers, outdoor enthusiasts, and those who value rugged capability in their vehicle. With options suited for both new off-roaders and experienced trail veterans, there’s a model for almost everyone in the lineup. While it might not be the first choice for those focused on city driving and fuel efficiency, the Bronco shines for weekend warriors and road-trippers alike.

In Conclusion

The Ford Bronco’s return has redefined the SUV market, bringing a timeless design and powerful off-road abilities together with modern features and safety. From the affordable Base model to the trail-blazing Raptor, the Bronco offers a vehicle for every adventure. Whether you’re navigating city streets or conquering remote trails, the Ford Bronco is a versatile, rugged SUV that lives up to its legendary name.
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